We’ve provided healthcare PR and marketing to clients that have included hospitals, medical practices, a third-party administrator, biomedical companies, a nursing university, medical products manufacturers, pharmaceutical companies, and a healthcare portal developer – among others. Every client has had three things in common:
- They needed to craft and share a somewhat complicated message (in an often crowded marketplace) to their constituents;
- They really believed in their mission and the benefit they brought others; and
- They grew their brands and businesses by working with us.

A Few Examples
We’ve launched and helped to grow new medical practices, the world’s first urine test for HIV, and even the world’s first non-invasive hemoglobin tracker for endurance athletes (Ember, made by Cercacor – part of Masimo). We’ve marketed company divisions to doctors and other decision makers; built sustainable referral programs; launched and did all the marketing and PR for an oral and cosmetic surgery practice (the Lincoln Park Institute) and a pediatric dental practice; announced new drugs and treatments; built a structure for a new, global communications group as well as a communications plan with protocols and procedures for international medical materials manufacturer and supplier, Hollister Incorporated; did PR and brand building for three-office healthcare advertising firm HCB Health; and much more. We’ve secured positive news coverage in a huge array of healthcare trade outlets, consumer and business media, sports-performance outlets, medical association magazines and other news segments.
We Get It
We understand: regulations, meaningful use stage 1 and 2; consumer and patient concerns; how physicians, administrators and other key players in healthcare think; the crucial need for marketing, regulatory/legal, and sales to all play well together; and many other key elements of healthcare marketing.
Bottom line: we really enjoy helping our healthcare clients gain third-party credibility among media, industry experts and others for their innovative MedTech, healthcare IT solutions, products, medicines, patient-care services and other offerings. Let’s talk and see if we’re a good fit.

Here To Help
We can help to diagnose your healthcare PR and marketing challenges; devise and execute a strong, informed plan; and help ensure your marketing (and growth) are healthy and sustainable.